A Swedish 24-year-old named Elsa Thora, in our country for the World Cup, seems to be the one who kicked off the avalanche of fan support for our Ranch Dressing. “Why did no one tell me ranch sauce is like crack?”
Unfortunate drug comparison aside, ranch is popular here, and, apparently, unknown in Europe. We usually call it ranch dressing, but make no mistake; it has been America's favorite salad dressing since 1992, when it overtook Italian.
Ranch dressing is a sassy mix of buttermilk, salt, garlic, onion, black pepper, and herbs, stirred into a creamy sauce. It was first mixed up by one Steve Henson, a plumbing contractor working in Alaska, where he fed his crews a lot of salad with his homemade dressing. He retired from the plumbing business and moved to California, where he bought a ranch where guests could stay for a visit. He opened a steakhouse and served (you guessed it) a lot of salads, started selling his dressing on the side, and soon reached a point where he was able to give up renting rooms, and concentrate on selling his sauce. The rest is dressing history. The stuff is everywhere, in America, at least. But...
And now Thora, who is quite the social media influencer, is all over the board after proclaiming “EUROPE WE NEED RANCH ASAP.” Thousands "liked" her post and thousands more tried to take bottles of the white stuff home with them, only to run afoul of the Federal Air Traffic Armed Security Service.
F*A*T*A*S*S responded and told international travelers to pack their smuggled bottles in their checked bag, and Kraft Foods published a picture of regulation-compliant mini-packets of ranch, although no one has seen any of them coming through the scanner line.
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